Archive by Author

How To Use Social Media To Help Fund Your Non-Profit

By • 04/22/2013 • Social Media Marketing • Leave a comment

Have you ever asked yourself how you can use social media to help fund your non-profit? This post is for you. Any type of non-profit can employ these three social networking tips to gain followers and increase donations. The good thing about a non-profit is that it exists solely to benefit others. Your organization has [...]

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Help Us Inspire Online Movements

By • 02/20/2013 • Uncategorized • Leave a comment

Markitors is looking to add a creative, witty and clever intern to inspire online movements as a part of our Social Media team. Candidates should have experience with Twitter, Facebook, Instagram, YouTube, Pinterest, and some WordPress. This is a part-time internship offering up to 20 hours per week. You’ll mostly work out of coffee shops, [...]

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5 Social Media Mistakes Executives Make (And How To Avoid Them)

By • 02/19/2013 • Social Media Strategy • Leave a comment

Executives are prone to making social media mistakes because of a lack of understanding. This post lists out 5 social media mistakes executives commonly and make, with action items on how to avoid making these mistakes. Lack of A Strategy Too many executives have created a Twitter account without a social media strategy. Social media [...]

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iPhone App Directories

By • 02/07/2013 • iPhone Development • Leave a comment

List of iPhone App Directories A good way to market your iPhone app is to employ a SEO strategy. That way, when people Google terms like “Phoenix Light Rail app,” they’ll discover your iPhone app and go download it. With that said, a big component to any SEO strategy is building links to your website. [...]

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Movie Trailer Marketing

By • 01/31/2013 • Social Media Strategy • Leave a comment

How do you create a movie trailer marketing strategy to organically market an indie film? Markitors movie trailer marketing approach: Faces In The Mirror is an indie film that looked to Markitors to do some movie trailer marketing. With less than a month until the movie premiered, Markitors identified the following objectives to best leverage [...]

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Employer Branding Strategy

By • 01/30/2013 • Social Media Strategy • Leave a comment

How do you turn three words into an employer branding strategy in the staffing industry? Markitors employer branding strategy approach: Job Brokers Inc. originally approached Markitors with a dream and a concept. It was our job to take their trademarked tagline – “What’s Your Why?” – and create an employer brand that would be unlike [...]

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Employment Branding Strategy

By • 01/29/2013 • Social Media Strategy • Leave a comment

Half of the American workforce dislikes what they do for a living. What’s an employment branding strategy that addresses this statistic? Markitors employment branding strategy approach: To get the attention of the 75 million Americans who hate their job, we had to do something different. Something BIG. And when you think BIG, what do you [...]

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MiLB Apps – iPhone Apps For Baseball Teams

By • 01/28/2013 • iPhone Development • Leave a comment

Fans want an MiLB app for their favorite minor league baseball team. We gave them something for their iPhone and Android. Markitors approach to giving fans an MiLB app for their favorite minor league baseball team: As sports marketers and baseball fans, Markitors decided to create an iPhone app that engaged minor league baseball fans. [...]

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Social Media Campaign Strategy

By • 01/26/2013 • Social Media Strategy • Leave a comment

How do you develop a social media campaign strategy for a green marketing initiative? Markitors approach to developing a social media campaign strategy: The goal of the Million Mile Mission is to build a future that sucks less (gas). As gas prices approached $5 per gallon, the Million Mile Mission felt that there’s never been [...]

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