10 Marketing Mistakes Small Businesses Make

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Starting up a business is no easy task—but marketing the right way (and with the right tools) will help you avoid business blunders. These 10 marketing mistakes small businesses make are common—but avoidable. Top Marketing Mistakes Small Businesses Make Not understanding your audience A lot of entrepreneurs assume that their work is finished once customers start buying and using their products. […]

MailChimp WooCommerce Plugin (Now With Abandoned Cart Emails)

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This week MailChimp, our preferred email marketing platform that is the foundation of our email marketing campaign services, launched MailChimp for WooCommerce, a WordPress plugin that connects your store to your MailChimp list to track sales, create targeted emails, send abandoned cart emails, and more. The thing we’re excited about is the ability for WooCommerce […]

6 Ways To Reach Customers On Social Media

Sometimes, the best ways to reach customers on social media requires some outside-the-box thinking. If you’re looking to expand your following, sell more of whatever service or product you’re providing, or simply put out excellent content, keep reading. Here are the top tips for ways to reach customers on social media channels. Choose the right […]

10 Questions CEOs Should Ask Their Marketing Department

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Whatever you think you might know about your marketing team and your company’s marketing strategies, think again. As a CEO, it’s crucial to stay in the loop with ever-changing marketing initiatives and tools. Follow these 10 CEO marketing questions to learn more about your team’s marketing efforts—and how you can stay educated and involved as to how […]