Why Our Agency Stopped Offering Email Marketing Services
We’ve decided as a company to discontinue our email marketing services in order to focus exclusively on our SEO services. Our journey with email marketing began innocently when I asked Mailchimp if we could be listed in the Mailchimp Expert Directory. To my surprise, Mailchimp accepted our request and we officially became the only US-based […]
Digital Marketing KPIs: Results That Matter to Your Business
As the Director of Client Services for an SEO agency, I analyze our clients’ digital marketing KPIs on a monthly basis. Often times, clients ask me, “What metrics matter to my business” or “How do I know I am growing in the right ways?”. Luckily, we have a wealth of data and tools to help […]
Why Is My WordPress Site So Slow? 4 Ways to Speed It Up
When you’ve been spoiled with fast loading speeds, anything slower than average feels like an eternity. According to Google, the average page loads at about 7 seconds, but best practice page speed should be under 3 seconds. Other internet users relate to this dilemma, and you don’t want to lose your potential website visitors by […]
Traditional Marketing vs Digital Marketing Trends in 2019
Let’s start with the basics. What is digital marketing and how does it differ from traditional marketing? Digital marketing includes all marketing efforts that use the internet or an electronic device. Businesses will leverage various digital channels to reach their consumers, including mobile devices, social media, search engines, email, and other channels. On the other […]
