How To Grow Your Email List: Mailchimp Features You NEED To Be Using
Within the past year, Mailchimp has released a variety of new tools to take your email marketing to the next level. From landing pages to in-depth customer profiles, Mailchimp is expanding its product lineup and YOU will be the one reaping the benefits. Get the inside scoop on a few Mailchimp tools to help you […]
How To Feel Confident In Meetings: 4 Tips From a Young Marketer
All young marketers have had that moment. That moment when a client asks a high-level marketing question you don’t know the answer to. Your mind starts racing and you feel sweat dripping down your forehead as you decide the best way to “fake it ‘til you make it.” I remember taking my first client call […]
How To Get More Traffic From Content You Create
As a business you are probably publishing content each and everyday. Yet you might be missing key opportunities to get more traffic from each piece of content. The content you are creating will help generate traffic to your website due to the relevance of each piece. Creating a social media content strategy might help you […]
What Kanye West Taught Us About Twitter
* Disclaimer this is not a political piece* If you are a pop culture fanatic like me, you are most likely aware of the uproar Kanye West has recently caused on Twitter. If you haven’t heard of it, long story short is that he has been supporting a certain red baseball hat and many controversial […]
What To Ask When Hiring a Digital Marketing Agency
What To Ask When Hiring a Digital Marketing Agency Digital Marketing is hard, but the way consumers’ look for information now demands that your business have an online presence. A mobile-optimized website is becoming as vital as a business license for any company expecting to survive past the first year. If marketing isn’t a strength […]
Applying Company Values to Strengthen Client Relationships
Company values are the backbone and essence of a company. Company values shape the culture, define how a company hires, how employees behave, perform, and how fulfilled and engaged they are doing what they do. Values also have an impact on another major component of a company’s success: client relationships. After all, clients are what […]
What I Didn’t Learn In Business School
Ohh college, the wonderfully stressful four (or more, I’m not judging) years that you spend pounding as much information into your head as physically possible. Or at least I did, but I am a self professed lover of school and learning. I loved my time at college, and while I did find my marketing degree […]
Why Is SEO Important For Your Business?
Why Is SEO Important? I’m here to tell you SEO is important — not dead, not a waste of time. Important. A couple of years ago, a website I built began to rank on the first page of Google for the keyword, “small business SEO.” Once we ranked on the first page, I started to […]
