Local SEO: How to Use School Directories for Increased Enrollment

  As learning tools change, you update classrooms with new technologies to enhance the educational process. Dusty chalkboards and outdated textbooks alone don’t cut it anymore. But what about updating your marketing efforts? Gone are the days of putting up a few social media posts or relying on word of mouth to attract new students […]

Step-by-Step Guide to Using Free Keyword Research Tools

Keyword research is a pillar of any effective marketing strategy. Without it, most marketing tactics like search engine optimization (SEO) or social media are nothing more than a shot in the dark. After all, you have to understand what your audience searches in order to market to them. With that in mind, today we are […]

Beginners’ DIY SEO Checklist Before Hiring an Agency

Let’s face it. Many DIY SEO checklists are thinly veiled attempts to get you to sign up for a course, Facebook group, or certification that you probably don’t need. And while they may include helpful information like why SEO is important, they often overload you with technical jargon and unneeded material. Maybe you’ve looked into […]

How to Use Dental Directories to Improve Local SEO

Imagine a dentist who tells patients that oral hygiene only requires brushing their teeth. Of course, this is ridiculous. Multiple practices contribute to a healthy smile. But some approach digital marketing with this one-dimensional view. There is no one marketing practice (even your engaging dental blog) that will single handedly make business boom. Rather, a […]

Roofing Ads: Examples of Google and Facebook Ads

Roofing Advertising In the United States, the roofing industry is ranked as the 19th largest construction industry based on its market size. Thanks to its growth, the roofing industry is also quite competitive. As the owner of a small roofing business, you know just how competitive the industry is–especially when a hail storm hits. That’s […]

How To Use Law Firm Directories for Local SEO

Are you having trouble improving your law firm’s local lead generation? Law firm directories can help improve your visibility in local search results to generate leads for your practice. They’re the perfect law firm marketing idea! How does local SEO for law firms work? Local SEO improves the visibility of a law firm for local […]

7 Ways to Get Your Website on Google

So you’re tired of being digitally invisible? Navigating the Google jungle is no walk in the park. Every website beyond the first page of Google gets breadcrumbs, while top-ranking results rake in all the traffic. Just look at this analysis of 5 million Google searches. Source: Backlinko The first page results end at the dashed […]

How To Use Carpet Cleaning Directories For Local SEO

Carpet cleaning is a lucrative business. With low startup costs and strong margins, carpet cleaning businesses can generate nice profits. The potential value in carpet cleaning hasn’t gone unnoticed in the US market, where hundreds of new carpet cleaning companies pop up each year. At the end of 2019, there were over 30,000 carpet cleaning […]

5 Dental Blog Topics to Engage & Inform Patients

Recent reports indicate that 7% of daily searches on Google are health-related. Broken down, that amounts to 70,000 health-focused searches each minute. This high volume search pattern includes topics related to oral health and hygiene. One analysis found a sharp increase in the number of searches related to toothaches and other similar topics. If you’re not writing […]